About Us Pop Health Genius is a next-generation wellness platform connecting certified personal trainers and health professionals with consumers seeking personalized, accessible, and high-quality fitness and wellbeing services. Role Overview We are looking for a creative and execution-focused Social Media Specialist to manage our content engine across TikTok, Instagram, YouTube Shorts, and LinkedIn. This role […]
Pop Health Genius is a next-generation wellness platform connecting certified personal trainers and health professionals with consumers seeking personalized, accessible, and high-quality fitness and wellbeing services.
We are looking for a creative and execution-focused Social Media Specialist to manage our content engine across TikTok, Instagram, YouTube Shorts, and LinkedIn. This role is hands-on and ideal for someone who can both edit content and shape visual storytelling in a fast-growing startup.
Requirements – Multiple Years of experience – Kinesiology Degree – Certified Personal Training Certification – Great social skills – Educators and wanting to make a difference for their clients. Success Metrics – Client satisfaction – Retention rates – Positive health outcomes
Requirements
– Multiple Years of experience
– Kinesiology Degree
– Certified Personal Training Certification
– Great social skills
– Educators and wanting to make a difference for their clients.
Success Metrics
– Client satisfaction
– Retention rates
– Positive health outcomes
About Us Pop Health Genius is building a premium wellness ecosystem connecting trainers and consumers through technology, community, and accessible health services. Role Overview We are seeking a technically-minded marketing specialist to manage our website, landing pages, and performance tracking infrastructure. This role bridges marketing and product, ensuring a seamless user journey from discovery to […]
About Us
Pop Health Genius is building a premium wellness ecosystem connecting trainers and consumers through technology, community, and accessible health services.
Role Overview
We are seeking a technically-minded marketing specialist to manage our website, landing pages, and performance tracking infrastructure. This role bridges marketing and product, ensuring a seamless user journey from discovery to app download.
Key Responsibilities
– Manage and update website content (Webflow, Shopify, or custom CMS)
– Build and optimize landing pages for campaigns and ads
– Implement tracking (Google Analytics, Meta Pixel, TikTok Pixel)
– Monitor funnel performance (click → download → registration)
– Optimize conversion rates (CRO) through A/B testing
– Ensure SEO best practices (keywords, metadata, page speed)
– Coordinate with developer for technical improvements
– Support email marketing setup (Mailchimp, Klaviyo, etc.)
Requirements
– Experience with website builders or CMS platforms
– Strong understanding of marketing analytics and tracking
– Familiarity with performance marketing funnels
– Basic HTML/CSS knowledge (preferred)
– Analytical mindset with ability to interpret data
Success Metrics
– Website conversion rate (visit → download)
– Landing page performance
– Tracking accuracy
– Cost per acquisition improvements
Why Join Us
– High-impact role shaping growth infrastructure
– Exposure to both marketing and product
– Fast-paced, entrepreneurial environment
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